If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
SUN TZUBut a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
More Sun Tzu Quotes
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There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
SUN TZU -
There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard.
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Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
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Knowing the enemy enables you to take the offensive, knowing yourself enables you to stand on the defensive.
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Rewards for good service should not be deferred a single day.
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But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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Build your opponent a golden bridge to retreat across.
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Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
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To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
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What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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Attack is the secret of defense; defense is the planning of an attack.
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Opportunities multiply as they are seized.
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It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
SUN TZU