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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

Sun Tzu

It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
SUN TZU

Achievement Army Business Intelligence Strategy War
If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
SUN TZU

Business Defeat Enemy Strategy Victory War
If the mind is willing, the flesh could go on and on without many things.
SUN TZU

Battle Flesh Mind War
Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
SUN TZU

Business Condition Constant Strategy War Water
The opportunity of defeating the enemy is provided by the enemy himself.
SUN TZU

Defeat Enemy Himself Opportunity Success War
Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
SUN TZU

Business Creation Enemy Strategy Strength War
If there is disturbance in the camp, the general’s authority is weak.
SUN TZU

Authority Business Disturb Strategy War Weakness
Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
SUN TZU

Atack Business Opponent Skill Strategy War
Even the finest sword plunged into salt water will eventually rust.
SUN TZU

Inspirational Philosophy Rust Salt Sword Water
If you wait by the river long enough, the bodies of your enemies will float by.
SUN TZU

Body Enemy Float River Strategy War
When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.
SUN TZU

Battle Inspirational Life Strategy Success War
Every battle is won before it’s ever fought.
SUN TZU

Battle Business Fight Strategy Success War
Attack him where he is unprepared, appear where you are not expected.
SUN TZU

Appearance Attack Business Expectation Strategy War
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
SUN TZU

Confidence Justice Mind People Strategy War
One mark of a great soldier is that he fight on his own terms or fights not at all.
SUN TZU

Fight Greatness Philosophy Soldier Strategy War
Supreme excellence consists of breaking the enemy’s resistance without fighting.
SUN TZU

Break Enemy Excellence Fight Politics Resistance Success War

To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.

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Popular Authors

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