A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODINThe key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
More Seth Godin Quotes
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Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
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Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
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If you’re not the best in the world at what you do, then you have to get better.
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You don’t make art after you become an artist. You become an artist by ceaselessly making art.
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You don’t launch a popular blog, you build one.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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The big win is when you refuse to settle for average or mediocre.
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Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Art is a personal act of courage, something one human does that creates change in another.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN