Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODINSoon is not as good as now.
More Seth Godin Quotes
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Just because something is easy to measure doesn’t mean it’s important.
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Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
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Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
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As long as you want to please everyone, you won’t please anyone.
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Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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Don’t create for the masses. Create for the people who are your kind of weird.
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Seek out habits that help you overcome fear or inertia. Destroy those that do the opposite.
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Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
SETH GODIN