Too often, the person who wrecks our work is us.
SETH GODINThe public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
More Seth Godin Quotes
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Defending mediocrity is exhausting.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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The habit of doing more than is necessary can only be earned through practice.
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
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Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
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The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
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People rarely buy what they need. They buy what they want.
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Playing safe is very risky.
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Learning is not watching a video, learning is taking action and seeing what happens.
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There’s no shortage of great ideas. There’s a shortage of execution.
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We’re all born creative, it takes a little while to become afraid.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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Be relentlessly generous, without focusing on when it will come back to you.
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The job is not your work; what you do with your heart and soul is the work.
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No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.
SETH GODIN






