Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
SETH GODINBelieve in what you do, because you may have to do it for a long time before it catches on.
More Seth Godin Quotes
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Don’t find customers for your products, find products for your customers.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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The big win is when you refuse to settle for average or mediocre.
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Human nature is to need a map. If you’re brave enough to draw one, people will follow.
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Making promises and keeping them is a great way to build a brand.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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Remarkable visions and genuine insights are always met with resistance.
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Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
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You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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You don’t make art after you become an artist. You become an artist by ceaselessly making art.
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Don’t create for the masses. Create for the people who are your kind of weird.
SETH GODIN