For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
SETH GODINPerfect can’t possibly be the goal, we’re left with generous, important and human instead.
More Seth Godin Quotes
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Set up a life you don’t need to escape from.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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As you’ve probably discovered, great work makes us uncomfortable.
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People get good gigs because they stand up….You don’t get picked. Reject the tyranny of picked. Pick yourself.
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If you can’t state your position in eight words, you don’t have a position.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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You are not your resume, you are your work.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
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