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If you try to delight the undelightable, you’ve made yourself miserable for no reason.

Seth Godin

Don’t find customers for your products, find products for your customers.
SETH GODIN

Business Customer Loyal Motivational
Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
SETH GODIN

Goal Important Perfect
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN

Favors Paid
No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.
SETH GODIN

Bird Hands People
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN

Junk Marketing Unsolicited
Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
SETH GODIN

Business One Perfect Wise
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
SETH GODIN

Creating Value Falling Love People
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
SETH GODIN

Change Inspirational Inspiring
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking
Either you defend the status quo, or you invent the future.
SETH GODIN

Future Invent Status Quo
Playing safe is very risky.
SETH GODIN

Business Playing Risky Safe
The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
SETH GODIN

Connecting Interest Internet

If you try to delight the undelightable, you’ve made yourself miserable for no reason.

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If you try to delight the undelightable, you’ve made yourself miserable for no reason.

Related Topics

Popular Authors

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