There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODINThe internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
More Seth Godin Quotes
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Making promises and keeping them is a great way to build a brand.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
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If you can’t state your position in eight words, you don’t have a position.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
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The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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Make more decisions. That’s the only way to get better at it.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
SETH GODIN






