Don’t waste time looking for a better pencil: learn to write better.
SETH GODINIf we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
More Seth Godin Quotes
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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Why waste a sentence saying nothing?
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The person who fails the most wins.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
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Change isn’t made by asking permission. Change is made by asking forgiveness, later.
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The best way to be missed when you’re gone is to stand for something when you’re here.
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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
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We fail when we give up too soon.
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Go ahead, do something impossible.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN