When you put your ideas in the world, then, and only then, do you know if they’re real.
SETH GODINI don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
More Seth Godin Quotes
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The first rule of doing work that matters: Go to work on a regular basis.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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Facts are irrelevant. What matters is what the consumer believes.
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Art is the act of navigating without a map.
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I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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You don’t make art after you become an artist. You become an artist by ceaselessly making art.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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The organizations of the future are filled with smart, fast, flexible people on a mission
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Connect, create meaning, make a difference, matter, be missed.
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The big win is when you refuse to settle for average or mediocre.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
SETH GODIN