People talking about you is far more effective than talking about yourself.
SETH GODINThe best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
More Seth Godin Quotes
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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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Art is the act of navigating without a map.
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Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
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There’s no shortage of great ideas. There’s a shortage of execution.
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Surprise and differentiation have far more impact than noise does.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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A brand that stands for what all brands stand for stands for nothing much.
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
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The cost of being wrong is less than the cost of doing nothing.
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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
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Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
SETH GODIN