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If you’re not the best in the world at what you do, then you have to get better.

Seth Godin

Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
Don’t waste time looking for a better pencil: learn to write better.
SETH GODIN

Time Waste Writing
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
Just about anything worth doing is worth doing better.
SETH GODIN

Better Doing Worth
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
SETH GODIN

Acting Creative Creativity Enemy Generate
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
SETH GODIN

Elevator Purpose Solution Want
Somewhere in the world, someone is doing something that you decided couldn’t be done.
SETH GODIN

Decided Done World
Just because the tide is out, doesn’t mean there is less water in the ocean.
SETH GODIN

Clever Wisdom Wise
The first rule of doing work that matters: Go to work on a regular basis.
SETH GODIN

Bases Firsts Matter
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
Make more decisions. That’s the only way to get better at it.
SETH GODIN

Better Decision Get Way
The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want

If you’re not the best in the world at what you do, then you have to get better.

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If you’re not the best in the world at what you do, then you have to get better.

Related Topics

Popular Authors

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