If you believe in it, and you believe in it hard, it is impossible to fail.
RAY KROCIn business for yourself, but not by yourself.
More Ray Kroc Quotes
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Take calculated risks. Act boldly and thoughtfully. Be an agile company.
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We need god to prosper those without him will not.
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In my experience, good executives don’t make mistakes.
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You’ll learn more about a road by traveling it than by consulting all the maps in the world.
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Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
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None of Us is as Good as All of Us.
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After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
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If you have time to lean, you have time to clean.
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I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
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No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
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I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
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That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
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The first dollar is the most you will get if you don’t love what you are doing.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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Look after the customer and the business will take care of itself.
RAY KROC