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You can’t be all things to all people.

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If all you’re trying to do is essentially the same thing as your rivals, then it’s unlikely that you’ll be very successful.
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Ultimately, health care fails the most basic test. It’s not organized around the needs of the patient.
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The company without a strategy is willing to try anything.
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I teach in the medical school, the School of Public Health, the Kennedy School of Government, and the Business School. And it’s the best perch… because most of my work crosses boundaries.
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