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Risk is a function of how poorly a strategy will perform if the ‘wrong’ scenario occurs.

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Function Performance Poor Risk Strategy Wrong

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

The underlying principles of strategy are enduring, regardless of technology or the pace of change.
MICHAEL PORTER

Change Endurance Pace Principle Technology
Strategy is choice. Strategy means saying no to certain kinds of things.
MICHAEL PORTER

Choice Decline Kind Strategy
Without a goal analytics is aimless and worthless.
MICHAEL PORTER

Aim Goal Wasted Worth
Ultimately, health care fails the most basic test. It’s not organized around the needs of the patient.
MICHAEL PORTER

Basic Care Failure Health Need Patient
I teach in the medical school, the School of Public Health, the Kennedy School of Government, and the Business School. And it’s the best perch… because most of my work crosses boundaries.
MICHAEL PORTER

Boundary Government Medicine Teaching
The essence of strategy is choosing what not to do.
MICHAEL PORTER

Choice Essence Strategy Yourself
If all you’re trying to do is essentially the same thing as your rivals, then it’s unlikely that you’ll be very successful.
MICHAEL PORTER

Rival Success Try Yourself
You can’t be all things to all people.
MICHAEL PORTER

Be Yourself People Self Love
Efforts to preserve all industries will lower the national standard of living.
MICHAEL PORTER

Effort Live Lower National Preserve Standard
If your goal is anything but profitability – if it’s to be big, or to grow fast, or to become a technology leader – you’ll hit problems.
MICHAEL PORTER

Big Goal Leadership Problem Profit Yourself
The purpose of the corporation must be redefined as creating shared value, not just profit per se. This will drive the next wave of innovation and productivity growth in the global economy.
MICHAEL PORTER

Creation Definition Economy Global Production Profit Purpose
The company without a strategy is willing to try anything.
MICHAEL PORTER

Company Ideas Try Willing
There’s a fundamental distinction between strategy and operational effectiveness.
MICHAEL PORTER

Effect Fundamental Operational Strategy
Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.
MICHAEL PORTER

Activity Choice Competition Deliver Different Unique
The chief strategist of an organization has to be the leader – the CEO.
MICHAEL PORTER

Leadership Organization Strategy
If a strategy meets a goal: It’s working. If a strategy meets a target: It’s a success.
MICHAEL PORTER

Goal Inspirational Strategy Success Work

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