Failure comes part and parcel with invention. It’s not optional.
JEFF BEZOZI think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
More Jeff Bezos Quotes
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In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.
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You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
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We change our tools and then our tools change us.
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We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and thy’re the reason we’re successful: Put the customer first. Invent. And be patient.
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If your customer base is aging with you, then eventually you are going to become obsolete or irrelevant. You need to be constantly figuring out who are your new customers and what are you doing to stay forever young.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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The pain and emotional trauma caused by the racism and violence we are witnessing toward the black community has a long reach.
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Go to bed early and wake up early. The morning hours are good.
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We are stubborn on vision. We are flexible on details.
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A company shouldn’t get addicted to being shiny, because shiny doesn’t last.
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Obsess about customers, not competitors.
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If you don’t understand the details of your business you are going to fail.
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Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
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We got to talk about how lucky we are to have such amazing parents. They’ve always been and still are role models and mentors for us.
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People who are right most of the time are people who change their minds often.
JEFF BEZOZ