I know it aches, how your heart it breaks. You can only take so much. Walk on.
EDWARD DE BONOCreativity can be learned like basketball, which does not mean we will all be NBA stars.
More Edward de Bono Quotes
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A discussion should be a genuine attempt to explore a subject rather than a battle between competing egos.
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A memory is what is left when something happens and does not completely unhappen.
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Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.
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The awful thing is that you can never be aware of what you are not aware of.
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Logic will never change emotion or perception.
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Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
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Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
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Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.
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The solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
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Perception is real even when it is not reality.
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If you do not design the future, someone or something else will design it for you.
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Possibilities play a much bigger role in thinking than most people believe. Without possibilities you cannot make progress.
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The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
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Everyone has the right to doubt everything as often as he pleases and the duty to do it at least once. No way of looking at things is too sacred to be reconsidered. No way of doing things is beyond improvement.
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They enjoy thinking. They enjoy being creative. They enjoy having ideas. Most people do not enjoy thinking at all.
EDWARD DE BONO






