Know that the amount of criticism you receive may correlate somewhat to the amount of publicity you receive.
DONALD RUMSFELDReduce the layers of management. They put distance between the top of an organization and the customers.
More Donald Rumsfeld Quotes
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Death has a tendency to encourage a depressing view of war.
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With the press there is no ‘off the record.’
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If it were a fact, it wouldn’t be called intelligence.
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Let your family, staff, and friends know that you’re still the same person, despite all the publicity and notoriety that accompanies your position.
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It is easier to get into something than to get out of it.
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Arguments of convenience lack integrity and inevitably trip you up.
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If we know anything, it is that weakness is provocative.
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Be precise. A lack of precision is dangerous when the margin of error is small.
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The price of being close to the President is delivering bad news. You fail him if you don’t tell him the truth. Others won’t do it.
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There are known knowns, things we know that we know; and there are known unknowns, things that we know we don’t know. But there are also unknown unknowns, things we do not know we don’t know.
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Be able to resign. It will improve your value to the President and do wonders for your performance.
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Think ahead. Don’t let day-to-day operations drive out planning.
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You go to war with the army you have, not the army you might want or wish to have at a later time.
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If you develop rules, never have more than ten.
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The way to do well is to do well.
DONALD RUMSFELD







