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As a company grows, communication becomes its biggest challenge.

Ben Horowitz

It’s quite possible for an executive to hit her goal for the quarter by ignoring the future.
BEN HOROWITZ

Executive Goal Quarters
Every time you make the hard, correct decision you become a bit more courageous, and every time you make the easy, wrong decision you become a bit more cowardly. If you are CEO, these choices will lead to a courageous or cowardly company.
BEN HOROWITZ

Choice Courageous Decision
Mark [Andressen] was more popular than me at the time … He was like Beyoncé, I was Kelly Rowlings
BEN HOROWITZ

Beyonce Mark More Popular Time
Sometimes an organization doesn’t need a solution; it just needs clarity.
BEN HOROWITZ

Clarity Needs Organization
It’s hard in daily life. It’s even harder in management because it’s the stress of the moment.
BEN HOROWITZ

Daily Life Management Stress
What do you get when you cross a herd of sheep with a herd of lemmings? A herd of venture capitalists.
BEN HOROWITZ

Lemming Sheep Venture
I don’t believe in statistics. I believe in calculus.
BEN HOROWITZ

Believe Statistics
A manager can’t act like a role model. They need to BE a role model.
BEN HOROWITZ

Manager Models Needs Role
I believe in strength over lack of weakness.
BEN HOROWITZ

Believe Strength Weakness
Over the last ten years, technological advances have dramatically lowered the financial bar for starting a new company, but the courage bar for building a great company remains as high as it has ever been.
BEN HOROWITZ

Bar Company Lasts Lower Years
In a company, hundreds of decisions get made, but objectives and goals are thin.
BEN HOROWITZ

Decision Goal Made
Nothing motivates a great employee more than a mission that’s so important that it supersedes everyone’s personal ambition.
BEN HOROWITZ

Ambition Important Mission
It’s pretty clear that [customers] know what their budgets are now, and what they want to spend it on.
BEN HOROWITZ

Clear Customer Want
As a startup CEO, I slept like a baby. I woke up every 2 hours and cried.
BEN HOROWITZ

Baby Hours Motivation
Early in my career as an engineer, I’d learned that all decisions were objective until the first line of code was written. After that, all decisions were emotional.
BEN HOROWITZ

Career Decision Emotional
It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.
BEN HOROWITZ

Customer Figuring Jobs Product Strategy Turns

As a company grows, communication becomes its biggest challenge.

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As a company grows, communication becomes its biggest challenge.

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