If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
ALAN COOPERComputer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me.
More Alan Cooper Quotes
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Typography should not vary widely in an interface.
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You Don’t Have to Go Home from Work Exhausted!
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As these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us.
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Keep it simple: In general, interfaces should use simple geometric forms, minimal contours, and a restricted color palette comprised primarily of less-saturated or neutral colors balanced with a few high contrast accent colors that emphasize important information.
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A powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
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Define what the product will do before you design how the product will do it.
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I just try and learn to be a good husband and be a good father before I am a good rock star. That means saying no to certain things that go with the business.
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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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To our human minds, computers behave less like rocks and trees than they do like humans, so we unconsciously treat them like people.
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Run for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces.
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English bohemians sit in cold orderly rows, like carrots.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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Ironically, the thing that will likely make the least improvement in the ease of use of software-based products is new technology.
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If you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.
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It has also been said that the software industry is an example of midgets standing on the toes of other midgets.
ALAN COOPER