Computer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me.
ALAN COOPERIf you are not going to produce albums then you are not going to produce new fans. It’s impossible.
More Alan Cooper Quotes
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One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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When I was a teenager, that was when I fell in love with music. It affected me in a deep way. That’s why I love having teenagers at our shows.
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I just try and learn to be a good husband and be a good father before I am a good rock star. That means saying no to certain things that go with the business.
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We don’t fight about music. We don’t fight about artistic direction.
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Usability methods are like sandpapering a chair.
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The things like that we could fight about, we really don’t. We are pretty lucky for that.
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No matter how beautiful, no matter how cool your interface, it would be better if there were less of it.
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Ironically, the thing that will likely make the least improvement in the ease of use of software-based products is new technology.
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English bohemians sit in cold orderly rows, like carrots.
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I’m a huge believer in putting music out as quickly as early as possible.
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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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Define what the product will do before you design how the product will do it.
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If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
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Touring hard and then working on putting the next one out. I don’t need to break. I just need to put a record out.
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It’s harder than you might think to squander millions of dollars, but a flawed software development process is a tool well suited to the job.
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Because computers have memories, we imagine that they must be something like our human memories, but that is simply not true.
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Men do not greet one another like this … except perhaps at rugby club dinners.
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My computer’s memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
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There is little difference technically between a complicated, confusing program and a simple, fun, and powerful product.
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Run for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces.
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I just like so many different kinds of music that I like experimenting. I don’t want to keep making the same record over and over and over.
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Keep it simple: In general, interfaces should use simple geometric forms, minimal contours, and a restricted color palette comprised primarily of less-saturated or neutral colors balanced with a few high contrast accent colors that emphasize important information.
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A powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
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You Don’t Have to Go Home from Work Exhausted!
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And as soon as any object exhibits sufficient cognitive function, those instincts kick in and we react as though we were interacting with another sentient human being.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
ALAN COOPER