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If you try to delight the undelightable, you’ve made yourself miserable for no reason.

Seth Godin

Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN

Junk Marketing Unsolicited
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
Finding new ways, more clever ways to interrupt people doesn’t work.
SETH GODIN

Clever Marketing People
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
SETH GODIN

Failure Fear Perseverance
How dare you settle for less when the world has made it so easy for you to be remarkable?
SETH GODIN

Entrepreneur Social Media World
If you hear my idea and dont believe it , thats not your fault its mine.
SETH GODIN

Believe Faults Ideas
The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
SETH GODIN

Cows Keys Purple
Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODIN

Marketing May Media
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
People talking about you is far more effective than talking about yourself.
SETH GODIN

About People Talking Yourself
The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
SETH GODIN

Acting Creative Creativity Enemy Generate
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests
I define anxiety as experiencing failure in advance.
SETH GODIN

Anxiety Challenges Experience
Anyone who says failure is not an option has also ruled out innovation.
SETH GODIN

Failure Innovation Option Provoking Thought
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect

If you try to delight the undelightable, you’ve made yourself miserable for no reason.

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If you try to delight the undelightable, you’ve made yourself miserable for no reason.

Related Topics

Popular Authors

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