A brand that stands for what all brands stand for stands for nothing much.
SETH GODINYou don’t win an Olympic gold medal with a few weeks of intensive training.
More Seth Godin Quotes
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The tiny cost of failure…is dwarfed by the huge cost of not trying.
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Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
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Leaders have followers, managers have employees. Managers make widgets, leaders make change.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
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Your generosity is more important than your perfection.
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There’s no shortage of great ideas. There’s a shortage of execution.
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Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
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If you hear my idea and dont believe it , thats not your fault its mine.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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If you can raise money, you’re never going to have trouble getting a job.
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Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
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The job is not your work; what you do with your heart and soul is the work.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
SETH GODIN






