More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
SETH GODINRehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
More Seth Godin Quotes
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Either you defend the status quo, or you invent the future.
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There’s no shortage of great ideas. There’s a shortage of execution.
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The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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Art is the act of navigating without a map.
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Be relentlessly generous, without focusing on when it will come back to you.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Facts are irrelevant. What matters is what the consumer believes.
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
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The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
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At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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If you are wiling to do something that might not work, you are closer to being an artist.
SETH GODIN