The cost of being wrong is less than the cost of doing nothing.
SETH GODINFire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
More Seth Godin Quotes
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Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
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A book is a souvenir of an idea.
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As you’ve probably discovered, great work makes us uncomfortable.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Anyone who says failure is not an option has also ruled out innovation.
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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People get good gigs because they stand up….You don’t get picked. Reject the tyranny of picked. Pick yourself.
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Don’t waste time looking for a better pencil: learn to write better.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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How was your day?’ is a question that matters a lot more than it seems.
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If you wait until there is another case study in your industry, you will be too late!
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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Denigrating art you don’t understand doesn’t hurt the art – it reveals something about your willingness to learn.
SETH GODIN