The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODINDo you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
More Seth Godin Quotes
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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
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Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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Surprise and differentiation have far more impact than noise does.
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If you try to delight the undelightable, you’ve made yourself miserable for no reason.
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When you put your ideas in the world, then, and only then, do you know if they’re real.
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There’s a big difference between not settling and not starting.
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Don’t find customers for your products, find products for your customers.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified… and pick yourself.
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Connect, create meaning, make a difference, matter, be missed.
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Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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Just because something is easy to measure doesn’t mean it’s important.
SETH GODIN