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I think test screening works at its best when the audience knows what it’s getting.

Barry Levinson

There was a time when I said, “I’m going to go do a television thing,” after doing all these theatrical films, and heard, “Television? Why are you going to go back to television?” It’s an interesting place.
BARRY LEVINSON

Film Interesting Television
A lot of time mistakes are very interesting – you look for the behaviour that’s not the one you expect.
BARRY LEVINSON

Interesting Looks Mistake
The interesting thing about movies, it’s not always – y’know, you have to have structure etc and all those things, but an audience responds, in many ways, we walk away and certain things stay in our heads that are memorable.
BARRY LEVINSON

Interesting Memorable Way
I think when Sarah Palin opened her mouth and started talking, the more she talked, the less appealing she became.
BARRY LEVINSON

Appeal Palin Start Talk Thinking
I don’t know that you can do it as a satire. I mean, the business is crazy enough as it is. It’s like doing Wag The Dog – we took a thing that was almost completely absurd on one level, and then ultimately those things came about.
BARRY LEVINSON

Crazy Dog Mean
When I began to think about the head of the family, the storyteller, the rise of television which became the new storyteller, the break-up of the American family as an idea and then Avalon came.
BARRY LEVINSON

Break Idea Thinking Up
I think it’s a promising time which will show a lot of diversification that we’ve seen in the past.
BARRY LEVINSON

Past Shows Thinking
I worked at a local television station and I got a chance to direct and do all those things – worked kiddie shows, Ranger House show with the hand puppets and things like that.
BARRY LEVINSON

Hands House Television
I would give the cameras to the kids in the swimming pools and they would play with them, and then I would collect them and we would upload it. If you’re in the process, you’re there.
BARRY LEVINSON

Kids Playing Swimming
They’re intimidating the networks and levying these fines, so the networks are not sure of what they can or can’t do.
BARRY LEVINSON

Fine Intimidation Network Sure
I think certain movies work and that is part of the magic of it all. We can’t truly define why something succeeds.
BARRY LEVINSON

Magic Succeed Thinking
I think test screening works at its best when the audience knows what it’s getting.
BARRY LEVINSON

Audience Screening Test Thinking
You do understand that you can’t force the situation, but in terms of how you edit, you can define that to take the audience along, whether it be a storyline or a character moment that we can play out. The more experience you’ve had, the more beneficial it is, period.
BARRY LEVINSON

Character Moments Play
Even back in the ’90s, I shot certain things on something that wasn’t digital then, but it was on VHS with a smaller camera and we would up it to film.
BARRY LEVINSON

Camera Digital Film
I do know when you look at some ballplayer and all of a sudden he is the size of a truck something is wrong.
BARRY LEVINSON

Looks Size Truck Wrong
I thought a great line in the What Just Happened movie said, “We’re just the mayonnaise.”
BARRY LEVINSON

Happened Line Mayonnaise Movie Thought

I think test screening works at its best when the audience knows what it’s getting.

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I think test screening works at its best when the audience knows what it’s getting.

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