If you want me to do things only for ROI reasons, you should get out of this stock.
TIM COOKOur business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
More Tim Cook Quotes
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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Android dominates the mobile malware market.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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The longer the meeting, the less is accomplished.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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We wouldn’t be able to buy things online, because your credit cards – they’ve probably been ripped off anyway, but they would be ripped off left and right every day if there wasn’t encryption.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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It is possible to be aware of God at all times.
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Our message, to people around the country and around the world, is this: Apple is open.
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Apple Pay is forever changing the way we pay for things.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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You can only do so many things great, and you should cast aside everything else.
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Intuition is critical in virtually everything you do. But, without relentless preparation and execution, it is meaningless.
TIM COOK