We all learn by imitating, as children, as students, as novices in the world of business.
AKIO MORITAI believe people work for satisfaction.
More Akio Morita Quotes
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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Don’t do market research.
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My concept is that anybody has creative ability, but very few people know how to use it.
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Curiosity is the key to creativity.
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America looks 10 minutes ahead; Japan looks 10 years.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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It has run consistently about 6 percent of sales at Sony – and in service.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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Amenities are not of great concern to management in Japan.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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The only sure thing is that in business there are no sure things.
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And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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But make sure you don’t make the same mistake twice.
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If management take the risk of hiring them, we have to take the responsibility for them.
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Every action analysed and every responsibility assigned by an organisation chart.
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All you need is the best product in the world, the most efficient production in the world and global marketing.
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When I find an employee who turns out to be wrong for the job,
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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The public does not know what is possible. We do.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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I believe it is a big mistake to think that money is the only way to compensate a person for his work.
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Employees are not guilty; why should they suffer?
AKIO MORITA