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Having a story is what people connect with, but the story alone doesn’t allow you to achieve greatness and results. It’s the day-to-day consistency of providing value to your audience.

Lewis Howes

Chasing profits and building a long-term profit model are two different things.
LEWIS HOWES

Build Different Modeling Profit
The key in telling stories that people relate to is, not surprisingly, vulnerability and authenticity. That means that letting people know the struggle behind your brand – the failures and mistakes – and how you got through them is really important.
LEWIS HOWES

Authentic Brand Failure Important People Relate Story Surprise Yourself
Everyone can benefit from seeing smart marketing.
LEWIS HOWES

Benefit Marketing See Smart
Having a story is what people connect with, but the story alone doesn’t allow you to achieve greatness and results. It’s the day-to-day consistency of providing value to your audience.
LEWIS HOWES

Alone Audience Connection People Result Story Value
Instead of telling a story about how great your brand is, try telling a story that shows you completely understand and empathize with your customer and their life.
LEWIS HOWES

Brand Customer Greatness Life Story Understand Yourself
As funny as some photos can be, think twice about allowing yourself to be tagged in questionable photos.
LEWIS HOWES

Funny Photograph Question Thinking
Every successful sports season I had included detailed daily itineraries. We received one in the morning and one before practice, and they set us up to win.
LEWIS HOWES

Detail Myself Practice Season Sports Success Win
Unfortunately, the higher you climb in social media, the more people will want to throw stones at you. But don’t retaliate publicly.
LEWIS HOWES

People Public Social Media Stone
If you don’t want to live a life where you go to a job every day just so you can enjoy your weekends and get two weeks of vacation every year, then don’t do it.
LEWIS HOWES

Job Life Live Time Vacation Yourself
The people and opportunities your business needs are out there, but the only way to uncover them is to take an active role in bringing your social network to life.
LEWIS HOWES

Active Business Life Need Network Opportunity People Role Social Media Yourself
It can be easy to become ‘friends’ or ‘connected’ with someone in a digital world, but it requires thought and strategy to convert social media connections into rewarding business relationships.
LEWIS HOWES

Business Connection Easy Friendship Realtionship Reward Social Media Strategy
It took a lot of time and constant feedback to realize what wasn’t working in my life, and it will be an ongoing journey until the day I die.
LEWIS HOWES

Day Death Journey Life Myself Time Work
It’s almost always easier to sell to an existing customer base than to find a new one.
LEWIS HOWES

Customer Easy Existence Oneself
Among the social networks, LinkedIn can be one of the most useful when it comes to cultivating critical, lucrative business opportunities, since it has a high concentration of business decision makers.
LEWIS HOWES

Business Criticism Cultivate Decision Focus Oneself Opportunity Social Media
Social media is not the place to work out your problems with people.
LEWIS HOWES

People Place Problem Social Media Work Yourself
Being a lifestyle entrepreneur is about building a business around your lifestyle rather than a lifestyle around your business. You need to figure out what your ideal lifestyle is first.
LEWIS HOWES

Build Business Entrepreneur Ideal Life Style Yourself

Having a story is what people connect with, but the story alone doesn’t allow you to achieve greatness and results. It’s the day-to-day consistency of providing value to your audience.

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Popular Authors

Having a story is what people connect with, but the story alone doesn’t allow you to achieve greatness and results. It’s the day-to-day consistency of providing value to your audience.

Related Topics

Popular Authors

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