Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
B. F. SKINNEROld age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
More B. F. Skinner Quotes
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Indeed one of the ultimate advantages of an education is simply coming to the end of it.
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The real problem is not whether machines think but whether men do.
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…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
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It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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The consequences of an act affect the probability of its occurring again.
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Do not intervene between a person and the consequences of their own behavior.
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Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
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A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
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A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
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Except when physically restrained, a person is least free or dignified when he is under threat of punishment, and unfortunately most people often are.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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An important fact about verbal behavior is that speaker and listener may reside within the same skin.
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A person who has been punished is not thereby simply less inclined to behave in a given way; at best, he learns how to avoid punishment.
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I may say that the only differences I expect to see revealed between the behavior of the rat and man (aside from enormous differences of complexity) lie in the field of verbal behavior.
B. F. SKINNER