We admire people to the extent that we cannot explain what they do, and the word ‘admire’ then means ‘marvel at.’
B. F. SKINNERSome of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.
More B. F. Skinner Quotes
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We are only just beginning to understand the power of love because we are just beginning to understand the weakness of force and aggression.
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At this very moment enormous numbers of intelligent men and women of goodwill are trying to build a better world. But problems are born faster than they can be solved.
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When we say that a man controls himself, we must specify who is controlling whom.
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Society already possesses the psychological techniques needed to obtain universal observance of a code – a code which would guarantee the success of a community or state. The difficulty is that these techniques are in the hands of the wrong people-or, rather, there aren’t any right people.
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A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
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The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
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I may say that the only differences I expect to see revealed between the behavior of the rat and man (aside from enormous differences of complexity) lie in the field of verbal behavior.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
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Problem-solving typically involves the construction of discriminative stimuli
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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Society attacks early, when the individual is helpless.
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The major difference between rats and people is that rats learn from experience.
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It has always been the task of formal education to set up behavior which would prove useful or enjoyable later in a student’s life.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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The one fact that I would cry form every housetop is this: the Good Life is waiting for us – here and now.
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The speaker does not feel the grammatical rules he is said to apply in composing sentences, and men spoke grammatically for thousands of years before anyone knew there were rules.
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Men build society and society builds men.
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At this very moment enormous numbers of intelligent men and women of goodwill are trying to build a better world. But problems are born faster than they can be solved.
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A piece of music is an experience to be taken by itself.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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When we say that a man controls himself, we must specify who is controlling whom.
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A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
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…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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