Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODINGo ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
More Seth Godin Quotes
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Defending mediocrity is exhausting.
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If you are wiling to do something that might not work, you are closer to being an artist.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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Art is a personal act of courage, something one human does that creates change in another.
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People talking about you is far more effective than talking about yourself.
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A big part of doing your work is defending your time and your attention so you can do your work.
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The cost of being wrong is less than the cost of doing nothing.
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Good enough’ stopped being good enough a long time ago. so why not be great?
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Not adding value is the same as taking it away.
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The tiny cost of failure…is dwarfed by the huge cost of not trying.
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The big win is when you refuse to settle for average or mediocre.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN