As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
SETH GODINGo ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
More Seth Godin Quotes
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You can be right or you can have empathy. You can’t do both.
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You don’t win an Olympic gold medal with a few weeks of intensive training.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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A brand that stands for what all brands stand for stands for nothing much.
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Your drudgery is another person’s delight. It’s only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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The big win is when you refuse to settle for average or mediocre.
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The best way to be missed when you’re gone is to stand for something when you’re here.
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Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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Art is the act of navigating without a map.
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Making promises and keeping them is a great way to build a brand.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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If you are wiling to do something that might not work, you are closer to being an artist.
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The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
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Quit or be exceptional. Average is for losers.
SETH GODIN