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The first step toward becoming extraordinary is, of course, to stop being ordinary.

Seth Godin

Fitting in is a short-term strategy, standing out pays off in the long run.
SETH GODIN

Leadership Motivational Running
Good enough’ stopped being good enough a long time ago. so why not be great?
SETH GODIN

Enough Long Mediocrity Time
The myth that the CEO is going to discover you and nurture you and ask you to join her for lunch is just that, a Hollywood myth.
SETH GODIN

Life Lunch Work
Denigrating art you don’t understand doesn’t hurt the art – it reveals something about your willingness to learn.
SETH GODIN

Art Hurt Learn Willingness
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN

Favors Paid
The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
If I fail more than you do, I win.
SETH GODIN

Failing More Winning
Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
Art is a personal act of courage, something one human does that creates change in another.
SETH GODIN

Art Change Courage
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests
Art is a personal act of courage.
SETH GODIN

Acts Art Courage
If failure is not an option, then neither is success.
SETH GODIN

Failure Option Success
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
SETH GODIN

Business Fire People
Change isn’t made by asking permission. Change is made by asking forgiveness, later.
SETH GODIN

Asking Change Forgiveness Permission
A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODIN

Attention Bigs Defend Time

The first step toward becoming extraordinary is, of course, to stop being ordinary.

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The first step toward becoming extraordinary is, of course, to stop being ordinary.

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Popular Authors

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