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The first step toward becoming extraordinary is, of course, to stop being ordinary.

Seth Godin

If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
SETH GODIN

Motivational Opportunity Winning
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
SETH GODIN

Environment Path Use
Your generosity is more important than your perfection.
SETH GODIN

Generosity Humor Perfection
Make more decisions. That’s the only way to get better at it.
SETH GODIN

Better Decision Get Way
Art is a personal act of courage.
SETH GODIN

Acts Art Courage
You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
SETH GODIN

Effectiveness People Success
The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
SETH GODIN

Connecting Interest Internet
If failure is not an option, then neither is success.
SETH GODIN

Failure Option Success
Surprise and differentiation have far more impact than noise does.
SETH GODIN

Differentiation Impact Noise
Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN

Junk Marketing Unsolicited
Be relentlessly generous, without focusing on when it will come back to you.
SETH GODIN

Focused Generous Relentlessly
If I fail more than you do, I win.
SETH GODIN

Failing More Winning

The first step toward becoming extraordinary is, of course, to stop being ordinary.

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The first step toward becoming extraordinary is, of course, to stop being ordinary.

Related Topics

Popular Authors

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