The habit of doing more than is necessary can only be earned through practice.
SETH GODINAnticipated, personal, and relevant advertising always does better than unsolicited junk.
More Seth Godin Quotes
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Either you defend the status quo, or you invent the future.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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The job is not your work; what you do with your heart and soul is the work.
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The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Quit or be exceptional. Average is for losers.
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Learning is not watching a video, learning is taking action and seeing what happens.
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Art is a personal act of courage, something one human does that creates change in another.
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Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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A brand that stands for what all brands stand for stands for nothing much.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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Figure out the people part and the technology gets a whole lot simpler.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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I define anxiety as experiencing failure in advance.
SETH GODIN