Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
SETH GODINAnticipated, personal, and relevant advertising always does better than unsolicited junk.
More Seth Godin Quotes
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The organizations of the future are filled with smart, fast, flexible people on a mission
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Connect, create meaning, make a difference, matter, be missed.
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Leadership is the art of giving people a platform for spreading ideas that work.
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Don’t be different just to be different. Be different to be better.
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Own your dreams. There is no better way to make them happen.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Set up a life you don’t need to escape from.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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If you’re not the best in the world at what you do, then you have to get better.
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Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
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A big part of doing your work is defending your time and your attention so you can do your work.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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