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Anticipated, personal, and relevant advertising always does better than unsolicited junk.

Seth Godin

Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODIN

Marketing Motivation People
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans
Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
Don’t find customers for your products, find products for your customers.
SETH GODIN

Business Customer Loyal Motivational
Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN

Junk Marketing Unsolicited
Don’t create for the masses. Create for the people who are your kind of weird.
SETH GODIN

Kind Mass People
An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
SETH GODIN

Art Business Creativity
Quit or be exceptional. Average is for losers.
SETH GODIN

Average Loser Quitting
People get good gigs because they stand up….You don’t get picked. Reject the tyranny of picked. Pick yourself.
SETH GODIN

Business Gigs Mind Own People
You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
SETH GODIN

Effectiveness People Success
Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
SETH GODIN

Environment Path Use
Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
SETH GODIN

Class Curiosity Passion
Nine years of experience is very different from one year of experience, nine times.
SETH GODIN

Different Nine Years
The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
SETH GODIN

Believe Risk Want
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership

Anticipated, personal, and relevant advertising always does better than unsolicited junk.

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Anticipated, personal, and relevant advertising always does better than unsolicited junk.

Related Topics

Popular Authors

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