You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
SETH GODINWhen exactly were we brainwashed into believing that the best way to earn a living is to have a job?
More Seth Godin Quotes
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
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The cost of being wrong is less than the cost of doing nothing.
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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You are not your resume, you are your work.
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If you try to delight the undelightable, you’ve made yourself miserable for no reason.
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I define anxiety as experiencing failure in advance.
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Playing safe is very risky.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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Facts are irrelevant. What matters is what the consumer believes.
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Why waste a sentence saying nothing?
SETH GODIN






