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Your best customers are worth far more than your average customers.

Seth Godin

Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light
Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
SETH GODIN

Motivational Opportunity Winning
Successful people are successful for one simple reason: they think about failure differently.
SETH GODIN

Simple Successful Thinking
Be relentlessly generous, without focusing on when it will come back to you.
SETH GODIN

Focused Generous Relentlessly
Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
SETH GODIN

Business One Perfect Wise
Art is the act of navigating without a map.
SETH GODIN

Art Maps Navigating
In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
SETH GODIN

Distance Running Tired
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
Anticipated, personal, and relevant advertising always does better than unsolicited junk.
SETH GODIN

Junk Marketing Unsolicited
For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
SETH GODIN

Changing Differences Life Matters
People talking about you is far more effective than talking about yourself.
SETH GODIN

About People Talking Yourself
The first rule of doing work that matters: Go to work on a regular basis.
SETH GODIN

Bases Firsts Matter
Believe in what you do, because you may have to do it for a long time before it catches on.
SETH GODIN

Believe Long May
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation
The person who fails the most wins.
SETH GODIN

Failing Persons Winning

Your best customers are worth far more than your average customers.

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Your best customers are worth far more than your average customers.

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