Believe in what you do, because you may have to do it for a long time before it catches on.
SETH GODINOne option is to struggle to be heard whenever you’re in the room… Another is to be the sort of person who is missed when you’re not. The first involves making noise. The second involves making a difference.
More Seth Godin Quotes
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The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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Be relentlessly generous, without focusing on when it will come back to you.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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A brand that stands for what all brands stand for stands for nothing much.
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How was your day?’ is a question that matters a lot more than it seems.
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When you put your ideas in the world, then, and only then, do you know if they’re real.
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Your drudgery is another person’s delight. It’s only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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People rarely buy what they need. They buy what they want.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
SETH GODIN