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Isn’t desire always the same, whether the object is present or absent? Isn’t the object always absent? -This isn’t the same languor: there are two words: Pothos, desire for the absent being, and Himéros, the more burning desire for the present being.

Roland Barthes

Isn’t desire always the same, whether the object is present or absent? Isn’t the object always absent? -This isn’t the same languor: there are two words: Pothos, desire for the absent being, and Himéros, the more burning desire for the present being.
ROLAND BARTHES

Absence Burning Desire Object Present
What the Photograph reproduces to infinity has occurred only once: the Photograph mechanically repeats what could never be repeated existentially.
ROLAND BARTHES

Existence Oneself Repeat Reproduction
In an initial period, Photography, in order to surprise, photographs the notable; but soon, by a familiar reversal, it decrees notable whatever it photographs. The ‘anything whatever’ then becomes the sophisticated acme of value.
ROLAND BARTHES

Notable Order Photography Sophistication Value
Who speaks is not who writes, and who writes is not who is.
ROLAND BARTHES

Literature Poet Talk Writing
The photographic image is a message without a code.
ROLAND BARTHES

Code Image Message Photography
The politician being interviewed clearly takes a great deal of trouble to imagine an ending to his sentence: and if he stopped short? His entire policy would be jeopardized!
ROLAND BARTHES

Himself Imagination Policy Politics Trouble
Every photograph is a certificate of presence.
ROLAND BARTHES

Camera Certificate Photograph Presence
The birth of the reader must be at the cost of the death of the Author.
ROLAND BARTHES

Born Cost Death Reading
Is not the most erotic part of the body wherever the clothing affords a glimpse?
ROLAND BARTHES

Afford Appearance Body Erotic Glimpse
Wine is a part of society because it provides a basis not only for a morality but also for an environment; it is an ornament in the slightest ceremonials of French daily life, from the snack to the feast, from the conversation at the local cafT to the speech at a formal dinner.
ROLAND BARTHES

Dinner Environment Formal Moral Society Talk Wine
Physically, the Ventoux is dreadful. Bald, it’s the spirit of Dry: Its climate (it is much more an essence of climate than a geographic place) makes it a damned terrain, a testing place for heroes, something like a higher hell.
ROLAND BARTHES

Essence Hell Heroes High Place
Pleasure is continually disappointed, reduced, deflated, in favor of strong, noble values: Truth, Death, Progress, Struggle, Joy, etc. Its victorious rival is Desire: we are always being told about Desire, never about Pleasure.
ROLAND BARTHES

Desire Disappointment Pleasure Rival Truth
One must turn the tongue seven times in the mouth before speaking.
ROLAND BARTHES

Mouth Oneself Speaking Time Tongue
Language is never innocent.
ROLAND BARTHES

Innocent Language One Liner
In front of the photograph of my mother as a child, I tell myself: she is going to die: I shudder, like winnicott’s psychotic patient, over a catastrophe which has already occurred. Whether or not the subject is already dead, every photograph is this catastrophe.
ROLAND BARTHES

Children Death Fear Mom Myself Patient Photography
The text is a tissue of quotations drawn from the innumerable centres of culture.
ROLAND BARTHES

Culture Drawing Text

Isn’t desire always the same, whether the object is present or absent? Isn’t the object always absent? -This isn’t the same languor: there are two words: Pothos, desire for the absent being, and Himéros, the more burning desire for the present being.

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Isn’t desire always the same, whether the object is present or absent? Isn’t the object always absent? -This isn’t the same languor: there are two words: Pothos, desire for the absent being, and Himéros, the more burning desire for the present being.

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Popular Authors

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