Edward de Bono Quotes

There is no doubt that creativity is the most important human resource of all.

Don’t criticise a hypothesis, come up with a better one.

It’s always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor.

The simple process of focusing on things that are normally taken for granted is a powerful source of creativity.

Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.

Although feelings are not supposed to intrude on business discussions, they do anyway – we just disguise them as logic.

Most people are put off science because maths is the gateway and they can’t handle it. What we should be teaching is operational maths because, in general, the maths we need to carry out science is pretty straightforward.

This new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.

The mind can only see what it is prepared to see.

We do not make very full value of the opportunities provided by technology because we prefer critical to constructive thinking, argument to design.