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A strategy delineates a territory in which a company seeks to be unique.

Michael Porter

Technology has given us this wonderful opportunity to have low energy costs. We have to seize that, rather than keep debating and discussing and fighting over it.
MICHAEL PORTER

Cost Discussion Energy Fight Low Opportunity Technology Wonderful
Innovation is the central issue in economic prosperity.
MICHAEL PORTER

Economics Innovation Issues Prosperity
Operational effectiveness and strategy are both essential to superior performance.
MICHAEL PORTER

Effect Operational Performance Superior
Ultimately, health care fails the most basic test. It’s not organized around the needs of the patient.
MICHAEL PORTER

Basic Care Failure Health Need Patient
Strategy is choice. Strategy means saying no to certain kinds of things.
MICHAEL PORTER

Choice Decline Kind Strategy
Good leaders need a positive agenda, not just an agenda of dealing with crisis.
MICHAEL PORTER

Deal Goodness Leadership Need Positive
The best CEOs I know are teachers, and at the core of what they teach is strategy.
MICHAEL PORTER

Best Myself Strategy Teacher
The purpose of the corporation must be redefined as creating shared value, not just profit per se. This will drive the next wave of innovation and productivity growth in the global economy.
MICHAEL PORTER

Creation Definition Economy Global Production Profit Purpose
If all you’re trying to do is essentially the same thing as your rivals, then it’s unlikely that you’ll be very successful.
MICHAEL PORTER

Rival Success Try Yourself
I teach in the medical school, the School of Public Health, the Kennedy School of Government, and the Business School. And it’s the best perch… because most of my work crosses boundaries.
MICHAEL PORTER

Boundary Government Medicine Teaching
Billions are wasted on ineffective philanthropy. Philanthropy is decades behind business in applying rigorous thinking to the use of money.
MICHAEL PORTER

Business Money Philanthropy Thinking Time Wasted Time
Risk is a function of how poorly a strategy will perform if the ‘wrong’ scenario occurs.
MICHAEL PORTER

Function Performance Poor Risk Strategy Wrong
Efforts to preserve all industries will lower the national standard of living.
MICHAEL PORTER

Effort Live Lower National Preserve Standard
There’s a fundamental distinction between strategy and operational effectiveness.
MICHAEL PORTER

Effect Fundamental Operational Strategy
Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.
MICHAEL PORTER

Choice Different Strategy Yourself
Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.
MICHAEL PORTER

Activity Choice Competition Deliver Different Unique

A strategy delineates a territory in which a company seeks to be unique.

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A strategy delineates a territory in which a company seeks to be unique.

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