If you’re co-founder or CEO, you have to do all kinds of tasks you might not want to do. If you don’t do your chores, the company won’t succeed. No task is too menial.
People will buy the car just because it’s a great car. We want them to think it’s excellent value for money and then, oh yeah, it happens to be electric.
Government isn’t that good at rapid advancement of technology. It tends to be better at funding basic research. To have things take off, you’ve got to have commercial companies do it.
People work better when they know what the goal is and why. It is important that people look forward to coming to work in the morning and enjoy working.
Talent is extremely important. It’s like a sports team, the team that has the best individual player will often win, but then there’s a multiplier from how those players work together and the strategy they employ.
