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If you try to please everybody, somebody’s not going to like it.

Donald Rumsfeld

Amidst all the clutter, beyond all the obstacles, aside from all the static, are the goals set. Put your head down, do the best job possible, let the flak pass, and work towards those goals.
DONALD RUMSFELD

Goals Head Obstacle Work
First rule of politics: you can’t win unless you’re on the ballot. Second rule: If you run, you may lose. And, if you tie, you do not win.
DONALD RUMSFELD

Ballot Lose Politics Rule Win
It is easier to get into something than to get out of it.
DONALD RUMSFELD

Bsuiness Motivational Politics Risk
If you are not criticized, you may not be doing much.
DONALD RUMSFELD

Criticism Inspirational
Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented.
DONALD RUMSFELD

Consult Decision Ideas Market Perspective Test
If we know anything, it is that weakness is provocative.
DONALD RUMSFELD

Knowledge Weakness
Those who made the decisions with imperfect knowledge will be judged in hindsight by those with considerably more information at their disposal and time for reflection.
DONALD RUMSFELD

Decision Government Imperfection Knowledge Politics Reflection War
Agreement can always be reached by increasing the generality of the conclusion; when this is done, the form is generally preserved but only the illusion of policy is created.
DONALD RUMSFELD

Agreement Conclusion Creation Illusion Increase Policy
Everyone’s saying you can’t do anything until you can do everything.
DONALD RUMSFELD

Motivational Work Hard
Remember where you came from.
DONALD RUMSFELD

History One Liner Past Remember
The way to do well is to do well.
DONALD RUMSFELD

Inspirational One Liner
Learn to say ‘I don’t know.’ If used when appropriate, it will be often.
DONALD RUMSFELD

Appropriate Learn Often
There are a lot of people who lie and get away with it, and that’s just a fact.
DONALD RUMSFELD

Fact Lie People
It isn’t making mistakes that’s critical; it’s correcting them and getting on with the principal task.
DONALD RUMSFELD

Criticism Mistake Principle Task
Treat each federal dollar as if it was hard earned; it was – by a taxpayer.
DONALD RUMSFELD

Earn Money Tax
If it were a fact, it wouldn’t be called intelligence.
DONALD RUMSFELD

Fact Intelligence

If you try to please everybody, somebody’s not going to like it.

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If you try to please everybody, somebody’s not going to like it.

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