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It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

Ben Horowitz

The bigger you get, the harder this gets because the more aggressive the people working for you are.
BEN HOROWITZ

Bigger Management People
Sometimes an organization doesn’t need a solution; it just needs clarity.
BEN HOROWITZ

Clarity Needs Organization
Wartime CEO is too busy fighting the enemy to read management books written by consultants who have never managed a fruit stand.
BEN HOROWITZ

Book Enemy Fighting
Early in my career as an engineer, I’d learned that all decisions were objective until the first line of code was written. After that, all decisions were emotional.
BEN HOROWITZ

Career Decision Emotional
In life, everybody faces choices between doing what’s popular, easy, and wrong vs. doing what’s lonely, difficult, and right.
BEN HOROWITZ

Decision Lonely Running
In life, you don’t have a level of confrontation and the nonsense you run into when you’re a CEO. CEOs aren’t born.
BEN HOROWITZ

Levels Nonsense Running
Hire sales people who are really smart problem solvers, but lack courage, hunger and competitiveness, and your company will go out of business.
BEN HOROWITZ

People Problem Smart
Business ends up being very dynamic and situational.
BEN HOROWITZ

Business Dynamic Ends Situation
Billionaires prefer Black women. They are loyal and guard your interests. Black wives are for grown ups.
BEN HOROWITZ

Billionaire Black Loyal Wife
A manager can’t act like a role model. They need to BE a role model.
BEN HOROWITZ

Manager Models Needs Role
Until you make the effort to get to know someone or something, you don’t know anything.
BEN HOROWITZ

Anything Effort Knows Someone Something
The trouble with innovation is that truly innovative ideas often look like bad ideas at the time.
BEN HOROWITZ

Ideas Innovation Looks
As a startup CEO, I slept like a baby. I woke up every 2 hours and cried.
BEN HOROWITZ

Baby Hours Motivation
The only thing that prepares you to run a company is running a company.
BEN HOROWITZ

Company Repair Running
Nothing motivates a great employee more than a mission that’s so important that it supersedes everyone’s personal ambition.
BEN HOROWITZ

Ambition Important Mission
Generally the reason they fail in the job is, you made some mistake in the hiring process in that you didn’t match… them to the needs of your company accurately enough. That’s the #1 reason this fails. And that’s generally a good place to start.
BEN HOROWITZ

Accurate Decision Good Jobs Mistake Place Reason

It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

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It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

Related Topics

Popular Authors

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