Harebrained schemes often lead to great discoveries.
BARBARA CORCORANWhen you’re in business, if you have some sort of gimmick it’s a huge advantage.
More Barbara Corcoran Quotes
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The most effective way to build a brand is not by spending millions in advertising, but by finding a clever way to keep your name in the press.
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If you’ve got the money, you need people to make money with your money. And if you have the talent, you can always merchandise your talent to someone who’s got the money and make money. There’s two pieces to it: talent and money.
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If I could set a world record, it would be that I have 150 business partners, all with thriving businesses of their own that started with nothing and I made the difference to make them all billionaires.
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I got along with people very well at every job I had, people liked me and I liked them and I loved being on my feet.
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Take some time to sit down and figure out how your big rival is promoting their brand and plan something smarter and more creative for yours!
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I’ve seen innovation come from something as simple as a resourceful multibillionaire who wanted to make even more money.
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Taking chances almost always makes for happy endings.
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My mother is an amazing woman. Not only did she manage the entire household, she noticed a gift in each of her kids and instilled confidence in all of us that that gift would take us wherever we wanted to go.
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I’m never in control of my time during the workday.
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I was well motivated. What I wanted to do was work for myself. I had twenty two jobs before I started my business at the age of twenty three and I didn’t want one more boss telling me what to do. So I was motivated simply because I didn’t want a boss.
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I became a larger than life figure for one reason only. When you’re quoted in the ‘Wall Street Journal,’ the ‘New York Times,’ constantly as the expert in the business people assume you’re a lot bigger than you are. And then I had to run like hell to catch up with my own image.
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Become better at firing than hiring – it’s crucial for building a business.
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The power of publicity is more important than advertising.
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Don’t get cocky just because you’ve had a good run. You can lose your business as fast as you’ve earned it.
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Rent a wide-angle lens and good lighting, get rid of your clutter and post at least eight great photos to win the beauty contest.
BARBARA CORCORAN