A piece of music is an experience to be taken by itself.
B. F. SKINNERA disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
More B. F. Skinner Quotes
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The one fact that I would cry form every housetop is this: the Good Life is waiting for us – here and now.
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Your liberals and radicals all want to govern. They want to try it their way- to show that people will be happier if the power is wielded in a different way or for different purposes. But how do they know? Have they ever tried it? No, it’s merely their guess.
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A vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.
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Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.
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The juvenile delinquent does not feel his disturbed personality. The intelligent man does not feel his intelligence or the introvert his introversion.
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It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
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Twenty-five hundred years ago it might have been said that man understood himself as well as any other part of the world. Today he is the thing he understands least.
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Teachers must learn how to teach they need only to be taught more effective ways of teaching.
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Those who have had anything useful to say have said it far too often, and those who have had nothing to say have been no more reticent.
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Indeed one of the ultimate advantages of an education is simply coming to the end of it.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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The simulated approval and affection with which parents and teachers are often urged to solve behavior problems are counterfeit. So are flattery, backslap-ping, and many other ways of “winning friends.
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The real problem is not whether machines think but whether men do.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
B. F. SKINNER -
The real problem is not whether machines think but whether men do.
B. F. SKINNER







