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There’s only one thing you can use against pure logic, and that’s common sense.

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Against Common Logic One Only Pure Sense Thing

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
ALAN COOPER

Answer Design Excellent Just Paper Prototype Question Short
No matter how beautiful, no matter how cool your interface, it would be better if there were less of it.
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Beautiful Better Cool Interface Less Matter
The things like that we could fight about, we really don’t. We are pretty lucky for that.
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Could Fight Lucky Pretty Really Thing
English bohemians sit in cold orderly rows, like carrots.
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Bohemian Carrot Cold English Like Orderly Row Sit
Usability methods are like sandpapering a chair.
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Chair Like Method Sandpaper Usability
Design principle: Take things away until the design breaks, then put that last thing back in.
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Back Break Design Last Principle Thing
Past dreams of bliss our lives contain, And slight the chords that still retain A heart estranged to joys again,
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Again Bliss Chord Contain Dream Estrange Heart Joy Like Past Retain Slight Still
If we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful.
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Behave Design Generous Helpful Likeable Person Respect Software User
If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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Box Designer Goal Help Magical Person Power Simply Think Useful
Typography should not vary widely in an interface.
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Interfere Typography Vary Widely
If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
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Album Believer Early Fan Go Huge Impossible New Possible Produce Put Quickly
As these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us.
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Annoy Corner Even Every Few Infuriate Kill Live Machine
We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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Amazing Bring Fan Hold Keep Seem Teenager
It’s harder than you might think to squander millions of dollars, but a flawed software development process is a tool well suited to the job.
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Development Dollar Flaw Harder Job might Million Process Software Squander Suit Think Tool
I just try and learn to be a good husband and be a good father before I am a good rock star. That means saying no to certain things that go with the business.
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Before Business Certain Father Good Husband Just Learn Rock Star Thing Try
Ironically, the thing that will likely make the least improvement in the ease of use of software-based products is new technology.
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Ease Improvement Ironically Least Likely New Product Software Technology Thing Use

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