If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
ALAN COOPERIn other words, humans have special instincts that tell them how to behave around other sentient beings.
More Alan Cooper Quotes
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I’m an ‘evolve or die’ kind of a musician. I think it’s cool to try new things.
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Form follows function straight to hell.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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Well madam, have you looked in the mirror and seen the state of your nose? Boxing is my excuse. What’s yours?
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There is little difference technically between a complicated, confusing program and a simple, fun, and powerful product.
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I’m a huge believer in putting music out as quickly as early as possible.
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I just like so many different kinds of music that I like experimenting. I don’t want to keep making the same record over and over and over.
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No matter how beautiful, no matter how cool your interface, it would be better if there were less of it.
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One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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Because computers have memories, we imagine that they must be something like our human memories, but that is simply not true.
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It has been said that the great scientific disciplines are examples of giants standing on the shoulders of other giants.
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It’s harder than you might think to squander millions of dollars, but a flawed software development process is a tool well suited to the job.
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If you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.
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Past dreams of bliss our lives contain, And slight the chords that still retain A heart estranged to joys again,
ALAN COOPER