Between calculated risk and reckless decision-making lies the dividing line between profit and loss.
CHARLES DUHIGGIf you believe you can change – if you make it a habit – the change becomes real.
More Charles Duhigg Quotes
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There’s a natural instinct embedded in friendship, a sympathy that makes us willing to fight for someone we like when they are treated unjustly.
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Belief is easier when it occurs within a community.
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Self-discipline has a bigger effect on academic performance than does intellectual talent.
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If you want to do something that requires willpower – like going for a run after work – you have to conserve your willpower muscle during the day.
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Cravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier.
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The best agencies understood the importance of routines. The worst agencies were headed by people who never thought about it, and then wondered why no one followed their orders.
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This is the real power of habit: the insight that your habits are what you choose them to be.
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Some say because music is as much about personal expression as listening pleasure, sharing is integral to why songs have value in the first place.
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Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.
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Since the 17th century, insurance agents have been the foremost experts on risk.
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The problem is that your brain can’t tell the difference between bad and good habits, and so if you have a bad one, it’s always lurking there, waiting for the right cues and rewards.
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The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.
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The waste from power plants is essentially what is left over when you burn coal. And as we all know, coal is a relatively dirty mineral.
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Making your bed every morning is correlated with better productivity, a greater sense of well-being, and stronger skills at sticking with a budget.
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Companies aren’t families. They’re battlefields in a civil war.
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Rather, to change a habit, you must keep the old cue, and deliver the old reward, but insert a new routine.
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I think I’m smart, and I know I was a good mom. But there wasn’t a lot I could point to and say, that’s why I’m special.
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Champions don’t do extraordinary things. They do ordinary things, but they do them without thinking, too fast for the orther team to react. They follow the habits they’ve learned.
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There’s something really powerful about groups and shared experiences. People might be skeptical about their ability to change if they’re by themselves, but a group will convince them to suspend disbelief. A community creates belief.
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Change might not be fast and it isn’t always easy. But with time and effort, almost any habit can be reshaped.
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For a habit to stay changed, people must believe change is possible.
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The cooperation of NASCAR – or any other system, it turns out – persists only when everyone believes he has the opportunity to win.
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If you tell people that they have what it takes to succeed, they’ll prove you right.
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Willpower isn’t just a skill. It’s a muscle, like the muscles in your arms or legs, and it gets tired as it works harder, so there’s less power left over for other things.
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The brain has this amazing ability to find happiness even when the memories of it are gone.
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The same process that makes AA so effective-the power of a group to teach individuals how to believe-happens whenever people come together to help one another change. Belief is easier when it occurs within a community.
CHARLES DUHIGG